Earlier in October, Google quietly released its newest iteration of Analytics. So quietly, in fact, that we don’t blame you if you missed it. Google Analytics 4 or GA-4 is Google’s latest offering, and if you’ve only signed up for a Google Analytics account recently,...
In this report, we’ll be taking you through the following trends in the health and fitness market that we’ve established through our research and insights: 1. The rise of the boutique gym 2. The ever-changing exercise environment 3. Community driven fitness as...
A lot has changed since March 2020 – here’s what you need to know. Established through our research and insights, these are seven of the key audiences we see emerging as we move out of lockdown. 1. Woke Wonderers 2. Belligerent Boomers 3. Green Tinted Glasses 4. The...
“Now, more than ever, we need to ensure that brands stay front of mind for when normal life or the new normal resumes and spending bounces back. It was our advice to our clients during the 2008 recession, and it proved right. With the social and digital worlds...
From dropshipping and block chains (not to be confused with bitcoin), to the Internet of Things and sustainability, check out our round-up of key industry insights that are propelling the travel and transport industry forward. Despite what it is often reduced to...
We’ve all heard countless reasons why gaming is supposed to be bad. But we bet no-one’s told you about its advantages. Like the medical benefits it can present. Or the new tribe of gamers who are defining the industry and the revolutionary new platforms they’re using...
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