Social media in 2024: 5 trends and predictions

  What does the future of social look like?   1. LinkedIn will be huge. The platform says it now has 1bn users. Could this huge audience be being driven by the massive changes we’ve seen in social world? Elon’s taken Twitter to the dark side, Facebook’s all about...

AI and the role of creativity

“Generative artificial intelligence and extended reality are powerful tools that can help address pressing societal challenges and business problems by augmenting, expanding, and extending the human experience rather than replicating or replacing it.”* Paul...

AI and PR

Press releases, blogs and even articles are what we’ve all seen advanced AIs such as ChatGPT and Bard reproduce. So far, we’ve witnessed AIs produce art, music, and design in the same processes. But that’s what AIs are capable of – reproduction. AI...

Maximising AI’s potential

It’s important that we have a broad understanding of the available AI platforms out there so that we can make the most of what they have to offer. But which to choose? There are tools that can now help with almost every part of the creative process: generating ideas,...

RBH and AI: A way forward

At RBH, we’re always looking to adopt new tools and innovations early for the benefit our clients, and AI is no exception. The difference from previous technological advancements is in its availability. No longer do you need specialist equipment or knowledge to access...
Get In Touch