West Midlands-based, RBH, has been officially retained by Suzuki Great Britain and Ireland as its Dealer Marketing Agency.
Following a successful year working with Suzuki to deliver its new brand positioning across its 150-strong dealer network, the Meriden-based creative agency has now been officially retained so it can continue to evolve its dealer marketing service delivery.
RBH was selected for its strong automotive experience, and particularly its familiarity with dealer networks, as well as the alignment of RBH’s identity and values with those of Suzuki GB & Ireland.
Hayley Mottram, automotive director at RBH, said: “We’re delighted to be working with Suzuki GB and have had a successful year supporting its dealers and delivering an expansive marketing programme. From the very beginning there was a clear sense of mutual excitement over what a future working together looked like and it’s fair to say the past year has not disappointed. We look forward to now building on this as Suzuki’s retained dealer marketing agency.”
Tom Grimshaw, Dealer Marketing Manager at Suzuki GB and Ireland, said: “Having now completed our first 12 months with RBH on board they not only hit the ground running but have proved their expertise to support and help develop our Suzuki Dealer network. We’ve made some important strides so far and together I’m certain that our aligned ambition will see a prosperous 2023/2024”.
RBH is a full-service agency offering brand and creative, insight and planning, creative PR, digital and CRM, digital media, campaign activation and reporting solutions. To find out more, visit www.rbh.co.uk.