Digital & CRM
With digital integrated across all facets of RBH, our digital team fervently believe in the importance of creating bespoke solutions for all our clients.
Whether it’s coming up with a missing element in an existing ecosystem or creating an industry-first chatbot, we push boundaries in producing digital solutions which always deliver ROI.
Regardless of the brand or budget, all UX projects start by researching the customer’s needs and identifying the content they require.
Mapped against audience pen portraits and needs, we then produce information architecture and user-friendly navigation, laying out the pages through wireframes in a way that makes it easy to find what you are looking for, while delivering an experience that is on-brand and fit for purpose on your specific device.
Using our tried and tested digital methodology, we can scope, create and build digital solutions to answer client requirements now and in the future. Within budget and timing constraints, our approach to any project enables agility in design and build, while keeping digital KPIs front of mind.
With targeting and data segmentation, our reporting team look at split testing and tracking to feed insight back in to the ongoing eCRM programme.
Successful delivery includes responsive designs across many devices and many email distribution platforms such as Campaign Monitor, Mailchimp and HubSpot to name but a few.