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AI and the role of creativity

“Generative artificial intelligence and extended reality are powerful tools that can help address pressing societal challenges and business problems by augmenting, expanding, and extending the human experience rather than replicating or replacing it.”* Paul...

Maximising AI’s potential

It’s important that we have a broad understanding of the available AI platforms out there so that we can make the most of what they have to offer. But which to choose? There are tools that can now help with almost every part of the creative process: generating ideas,...

TOP 5 RADIO ADS IN THE WORLD! *

*According to RBH 1.Marmite – Mind control https://www.dandad.org/awards/professional/2020/231881/mind-control/ 2. Dove – Self-conscious https://www.dandad.org/awards/professional/2016/radio-advertising/24938/self-conscious/ 3. KFC – Man meals...

It’s back and so are we!

The sunnier months are fast approaching, which means one thing – festival season! Yes, Leeds Festival, Glastonbury, but also design festivals, specifically BDF, Birmingham’s very own festival of creativity… Oh yeah, that’s right! The big Birmingham Design...
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