An electrifying performance by Certsure at the CIM Marketing Excellence Awards

An electrifying performance by Certsure at the CIM Marketing Excellence Awards

RBH’s work with our client Certsure for their ‘18th Edition Live’ campaign has received the prestigious CIM’s Chair’s Award at the 2019 Marketing Excellence Awards.

The CIM Marketing Excellence Awards celebrate outstanding marketing, with the Chair’s Award being presented to a category finalist with work that really stands head and shoulder above the other finalists.

The awarded work was an integrated campaign for new and existing members of electrical industry body Certsure – its objective to generate excitement for the launch of the 18th Edition of Electrical Wiring Regulations publication.

A fully integrated campaign based around visuals inspired by 1950s-style film posters was created across online films, digital advertising, social media and direct mail. The 18th Edition launch itself was held at the Faraday Theatre in London, and live-streamed by satellite to 40 cinemas nationally.

The campaign was also recognised in the Best Customer Experience Strategy category, as well as in the Innovation New Product/Service category.

FacebookTwitterEmail
Back to latest

Related posts